Coming soonDesignGrowth

UX Writing — Every Word Your Interface Says

Microcopy that reduces support tickets, increases conversion, and makes products feel human. Bilingual EN+AR throughout, with a focus on the cultural nuances MENA copy needs.

About this course

UX writing is the highest-leverage role most product teams don't have. We work through real interfaces — empty states, error messages, onboarding flows, confirmation dialogs — and rewrite them to be clearer, kinder, and more conversion-friendly. Special focus on the bilingual challenge: copy that works in English often falls flat in Arabic, and vice versa. We cover the patterns that survive translation.

What you'll cover

1
What UX writing is — and why it pays back
Microcopy vs marketing copy. The metrics it moves.
2
Voice, tone, and the brand
Defining voice once. Tone that shifts with the moment. Documentation that scales.
3
Empty states, errors, and confirmations
The 3 hardest copy moments. Patterns that always work.
4
Onboarding flows
Welcome screens, empty-screen tips, the first-action push.
5
EN ↔ AR — the bilingual challenge
What rarely translates. RTL implications. Cultural sensitivities.
6
Reviewing and shipping copy at scale
Copy reviews. Localization workflows. Tracking which copy converts.

Who it's for

Product designers, PMs writing their own copy, content designers, and bilingual marketers.

Prerequisites

You write or own copy for a product. Comfortable with English. Arabic helpful.

Skills you'll build

UX writing
microcopy
content design
bilingual writing
onboarding
error messages
tone of voice
RTL

Who we're looking for

Open call · Apply to teach

Required skills

UX writing
microcopy
content design
bilingual writing
onboarding
error messages
tone of voice
RTL

Experience

3+ years professional experience

Languages

English or Arabic (both a plus)

Time commitment

8 sessions × 90 min over 6 weeks

Compensation

80% of seat revenue (Tahout takes 20%)

If your CV matches, apply to teach. We use AI to rank applicants by fit, then admin reviews and approves the right instructor(s).